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Shanus Libaas: Revolutionizing Traditional Pakistani Clothing!
In early 2018, Sama Shahzad is the founder and CEO of Shanus Libaas, an entrepreneur from Lahore Pakistan, had a vision to blend tradition with modernity. Sama noticed a gap in the market: the tedious and time-consuming process of getting tailored clothing. He wondered why, in an age of technological convenience, the process of getting a custom Shalwar kameez couldn’t be simplified and modernized.
One evening, while sipping chai and browsing through an e-commerce site, Sama had his eureka moment. What if customers could get their custom-made Shalwar kameez delivered to their doorstep, with just a few clicks? The idea was to create an online platform where customers could easily provide their measurements, select their fabric, and customize their Shalwar kameez, all from the comfort of their homes. And thus, the concept for Shanus Libaas was Born.
Building the Platform
Sama knew that turning his idea into reality would require significant technological and logistical innovation. He hired a software team with experience in e-commerce to develop the platform for Shanus Libaas. The platform would allow customers to input their measurements, choose their preferred fabrics, and select colors and styles.
The website featured an easy-to-use interface with detailed guides on how to take measurements accurately. Customers could select from a wide range of high-quality fabrics made from best Egyptian Cotton.
Tailoring to Perfection
Sama leveraged his father’s network of skilled tailors to ensure that each Shalwar kameez was stitched to perfection. He established a workshop where the magic happened. Orders from the website were immediately relayed to the workshop, where a team of experienced tailors worked diligently to bring the virtual designs to life. Each piece was crafted with precision and care, maintaining the highest standards of traditional tailoring.
To ensure timely delivery, Sama partnered with a reliable courier service. He implemented a tracking system on the website, allowing customers to follow their order’s progress from stitching to dispatch to delivery.
A Seamless Customer Experience
Within months of its launch, Shanus Libaas began to gain traction. The convenience of ordering custom-made Shalwar kameez online, combined with the quality and craftsmanship of the garments, resonated with customers across Pakistan and even abroad. The website’s user-friendly design and the seamless ordering process were frequently praised in customer reviews.
Our first customer, Umer, shared his experience: “I was skeptical at first, but Shanus Libaas exceeded my expectations. I easily submitted my measurements, chose my favorite fabric, and within a week, my perfectly fitted Shalwar kameez arrived at my doorstep. It was beautifully stitched and exactly how I envisioned it.”
Expanding Horizons
Encouraged by the positive response, Sama expanded Shanus Libaas’s offerings. They introduced a wider variety of traditional clothing and began to offer customization options for special occasions like weddings and Eid.
By 2020, Shanus Libaas had become a household name, synonymous with quality, convenience, and tradition. Sama’s innovative idea had not only modernized the way people ordered traditional clothing but also preserved and celebrated Pakistan’s rich cultural heritage
Thank you!